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Hi there, I'm Sarah!


Grey Area Drinking and Lifestyle Coach, Speaker and, Educator.


I help high-achieving professionals address the challenge of overdrinking to live a healthier, value-driven life.

Hi there I am Sarah!


Creator of CCHANGE10 framework and dedicated Wellness Advocate.


I help high-achieving health professionals—from GPs to Mental Health Experts—overcome challenges like alcohol to live healthier, value-driven lives.

I know how it feels to struggle with alcohol.


Just like you, I wanted to break free, to live a life full of purpose and free from regret.

Before I found the answer, I was a successful business owner, a mother, and even a yoga teacher, but behind closed doors, I was stuck in a cycle of on-again, off-again drinking. I drank to relax, to deal with stress, and to numb myself, but it left me feeling empty, anxious, and conflicted.

I tried countless times to quit, but nothing seemed to work.

There was always something drawing me back in. Whether it was social pressure or the stress of daily life, the long-term solution always felt out of reach.

After I quit in a rehab in 2019 I decided there must be a better way 

Over the last five years, I've made it my mission to create a program that is relatable to those of us who don't need detox or re-hab, one that educates, inspires, and motivates long-term change. My method is a framework built from my personal journey, research, and years of coaching others through the same struggle. 

Five years on...

I've worked with hundreds of people, helping them reset their lives, regain control, and wake up with no regrets, long-term.

“YOUR CALM DEMEANOUR, KNOWLEDGE AND SIMPLE EXPLANATIONS HAVE HELPED ME MORE THAN YOU CAN IMAGINE"

 Principal | Financial Advisor | CAPTRUST

My Background

Hi, I’m Sarah. Married with two teenage boys I live a busy, and balanced life in Brisbane, Australia.

For over 20 years I have studied counselling, coaching, psychology and philosophy alongside running a business.

This work is my purpose. I discovered this in 2019 after facing my own challenges with drinking, depression, and anxiety.

With over 20 years of experience in coaching, education, and leadership, it wasn’t until I stopped drinking that I fully understood “The Joy of Missing Out.” and the impact alcohol had had on my overall well-being. Since then, I’ve dedicated myself to extensive education on alcohol, its science, and how to support those in the grey area—not at “rock bottom” but recognizing alcohol is holding them back.

Relatability is key to my approach. Having run businesses, led teams, and managed the juggle of work, kids, study, and ageing parents, I deeply understand the pressures that influence our capacity to change. I’m known for sharing my knowledge and experience in ways that inspire and motivate people to take bold steps toward changing their lives, and the lives of those they touch, beyond what they thought was possible.

I’ve had the privilege of supporting hundreds of professionals worldwide to make meaningful changes—regaining clarity, purpose, and connection. They rediscover joy, improve their relationships, and start appreciating life again.

Whether it’s through group coaching, workplace programs, or 1:1 support, my goal is simple: to help people and organizations thrive by radically rethinking how we approach alcohol and our mental health.

Qualifications and Studies.

  • Certified Grey Area Drinking Coach - personally trained by Jolene Park (GAD expert/functional practitioner)
  • Graduate Diploma Counselling (ACAP)
  • Certified Coach – Results & Strategic Intervention (Robbins Madanes)
  • Certified Yoga & Mindfulness Instructor. 
  • Certified Optimize Coach (Heroic by Brian Johnston)
  • Yale University (Treating Addiction and the Science of well-being)
  • Dr Gabor MatĂ© - Compassionate inquiry
  • Kristen Neff, PhD - Mindful Self Compassion
  • R Shwartz PhD ( Internal Family Systems)
  • Tara Brach PhD (Mindfulness and Meditation)
  • Trauma-informed care for Alcohol and Other Drug Practice.

Currently Studying

The School of Practical Philosophy -The Wisdom Within.

Words from my friends

Here's what my friends have to say about their journeys and experiences:

Private Client Kellie N - Dr of Pharmacy, Wife and Mother ( PharmD)

"Finding Sarah Connelly was a breath of fresh and life-resuscitating air. Sarah lead our private conversations with compassion yet honesty, knowledge and clarity, and introspection without shame. My time with her resulted in a hopeful trek of self-discovery, clarity in my goals, and a resurfacing of my purpose in life. Tools redefining the role of alcohol in my life developed with Sarah’s guidance and experience. For anyone feeling the need and desire to align their choices and behavior with their goals and truths, I whole-heartedly, with joy and gratitude, recommend Sarah Connelly.

Anonymous – Business Owner and Professional Sports Trainer.

"Sarah, You fill me with so much joy and hope. Words cannot express how I truly feel. Learning, listening and being heard in such a profound way from a person who is not only brilliant but genuinely cares about helping others has been a privilege as well priceless. 

M. Thompson – Small Business Owner.

"I have been off the booze for 4 months now and going strong. I feel it has finally clicked. I have attended every social event and faced all those "impossible" situations head on. I feel so good in myself and confident in who I am now, that I can't imagine why I'd have wanted anything less for myself. 
I just wanted to thank you immensely for being part of my journey, to get to this point. I am so grateful for your patience, compassion and deep empathy and care at a time when I truly hated myself. Thank you for the incredible gift of you. 

Read More Here

You're 3 steps away from transforming your relationship with alcohol.

Choose Your Path to Freedom

Decide how you want to approach your alcohol-free journey—whether through one-on-one coaching, group support, or self-guided learning. We provide flexible options that suit your lifestyle.  

Commit to Lasting Change

Start your personalized CCHANGE10 program, designed to give you sustainable tools and strategies to regain control, break the cycle of drinking, and rediscover your true self.  

Embrace Your Alcohol-Free Life

Watch your life transform as you build a strong, alcohol-free identity with ongoing support, guidance, and community connection.

Tribe Coaching

Tribe 365 provides weekly group coaching and a supportive community for those 90+ days alcohol-free, helping you stay alcohol-free for 365 days in an alcohol-filled world.

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Group Coaching

Join fortnightly group coaching sessions focused on building a strong, alcohol-free identity with support, guidance, and growth-focused tools.

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70 Days to Alcohol-Freedom

Discover a life of courage, passion, and fulfillment without alcohol. My proven methodology has transformed lives and helped leaders worldwide overcome the cycle of drinking.

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How Can I Help?

Finding relatable support is key to creating change.  Trusting your guide and feeling seen and heard is the number one factor for success. I'm not for everyone, but if you relate to my story I'd be delighted if you'd click here to find out more.

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Download the Free Guide

It will help you to get ready to begin an alcohol-free journey

Your Info is safe with me.

Fun facts about me

 

01.

I am addicited to 

02.

I have travelled to 12 countries.

03.

I can do a handstand!

04.

I have 2 dogs and a cat.

05.

Popcorn is my favorite food.

If you are into socials you can follow me on Instagram.

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